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Feel heard and get the right diagnosis

Iconic helps you navigate healthcare and make more informed decisions about who's on your care team.

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Trusted by thousands of people across 42 states

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"...it was ABSOLUTELY worth paying for the service since it meant having someone on my side and able to ease the stress and burden of trying to go it alone."

Get care that feels remarkably different

If you're looking for culturally-aligned and responsive healthcare providers

Build a care team tailored to your identity and needs.

If you're searching for providers and practices with expertise in LGBTQ+ health

Find affirming care and bring your whole self to the doctor's office.

If you've avoided or delayed care due to weight stigma or discrimination

Get connected with weight-inclusive providers and practices.

How it works

Get connected with the care you need, on your terms.

Get started in minutes

Answer a few questions to help us understand your healthcare needs. Our AI-powered platform will shortlist in-network providers who match your criteria.

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Meet your care navigator

Your care navigator will vet your providers and share a personalized report with your strongest matches.

Build an inclusive care team

Establish care with trusted providers who see and treat the whole you.

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Primary Care

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Behavioral Health

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Chronic & Specialty Care

The member tells their care navigator about their primary care appointment and asks for help finding a gastroenterologist.
The member asks their care navigator about Pap smears. The care navigator answers their question and offers to help them find an OB/GYN.

1:1 support every step of the way

Text us anytime with questions big or small. Our team has navigated care at leading organizations like UCSF, Baylor Scott & White and Mass General.

Real reviews from Iconic members

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"I’ve been super satisfied with my experience. I love the reports I get about my provider matches and my care navigator has been amazing. Highly recommend!"

Isabel

Colorado

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"I suffer from multiple chronic illnesses and this has been life-changing. For over a decade I have struggled to find the right doctors and advocate for myself…My new PCP and neurologist have been incredibly supportive and I feel hopeful about the future."

Gina

Arizona

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"I was looking for a size-inclusive doctor after having a number of bad experiences. I was cautious about paying for help since I wasn’t sure if it would be useful, but the questions I answered gave me a chance to explain what was important to me. The communication was quick and clear and I was connected with a doctor who really took the time to listen to me and my history. It was clear from the info I was provided about options that the navigator actually paid attention to what I’d written and asked the relevant questions and it was ABSOLUTELY worth paying for the service since it meant having someone on my side and able to ease the stress and burden of trying to go it alone. I will absolutely be recommending the service to those I know who need to find a doctor."

Julie

Pennsylvania

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"Iconic is the only way I'll ever look for a doctor again! The experience was personal, supportive and most importantly, worth it."

Kayla

California

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"This service has been life changing. I’m a Black bisexual woman and I’ve had a lot of bad experiences with doctors in the past. Yesterday I saw one of the doctors Iconic recommended and she was incredible. She took the time to listen to me and didn’t make any assumptions about my lifestyle choices. I’ve never experienced this in the past and literally cried when I got home."

Tanya

Maryland

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"Last week I left my new doctor's office for the first time in a long time not feeling ashamed or embarrassed. This service is awesome and totally worth it. I now have a gyn who listens to me and treats me with care ❤️"

Emily

Texas

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"Before January I hadn't had a proper doctor in years. I'd just go to urgent care for everything, and it worked for a while but I started needing more support. I was a little nervous at first but over the past few months my navigator has helped me find two doctors that have been amazing. Iconic is a service I'll continue to use. I'm so grateful for y'all."

Anna

California

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